Current German ready-to-eat fruit market is ripe for extension of the assortment
date:Feb 19, 2019
try and well-known institutes within the food industry. The result of both this teamwork and many, many tests was an assortment of 12 different ready-to-eat fruit combinations, packaged in an attractive, two-compartment bowl with fork. They are being sold under imaginative names.

Despite the great enthusiasm from the retail chains, the customer was not as inclined to buy. We just went too far in our euphoria, the company says in retrospect. In recognition of this, the wheel was turned back to a
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