Innovation and new markets: How snack firms can ride the recessionary wave
date:Apr 03, 2013
Snack makers must continue to innovate and develop new markets to succeed in a tough and increasingly competitive marketplace, says the president of the Snack Food Association (SFA).

Speaking exclusively to BakeryandSnacks.com at Snaxpo 2013 in Tampa Bay Florida, James McCarthy said that while the snacks sector had not been hit hard by recession, challenges remained.

Recessions are not terribly bad for snacks and candy and consumable products that people enjoy as a treat. They are generally in
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