date:Mar 08, 2013
Members of the World Federation of Advertisers (WFA) todayunanimously voted for Martin Riley, group Chief Marketing Officer at Pernod Ricard,as their new president. He replaces Chris Burggraeve, the former global CMO ofAB InBev, who has held the post since 2010.
Martin has been CMO at Pernod Ricard Group since 2009 and oversees global marketing activities for a brandportfolio that includes Chivas Regal, Absolut Vodka, Jameson, Ballantines, Beefeater gin as well as G. H. Mummand Perrier Jouet ch