date:Nov 20, 2012
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When industry professionals were asked what age group ginger products are traditionally more popular with, they said they believed ginger used to be more commonly associated as a flavour favoured by the older consumer. However, this latest ginger revival is attracting a younger audience.
Brands such as Crabbie's ginger beer, artisan popcorn maker Joe Seph and Tropical Sun have revived ginger for a younger audience. Crabbie's, for example, has branded its alcoholic ginger beer in a