Kellogg’s, United Biscuits to trial Shopitize’s mobile couponing service
date:Nov 15, 2012
ps of their paper shopping receipts using the app. These receipts are then automatically processed and validated by the Shopitize mobile ecosystem. Consumers are rewarded by cashback either by PayPal or cheque.

Shopitize managing director Irina Pafomova said that as more users join and use Shopitize, the brands will be able to better target the profiles of consumers and provide them highly personal and exclusive offers based on their shopping behaviour

This can drastically improve the efficien
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