date:Nov 09, 2012
displays through the fall, while recently large independent distributor Polar Beverages took on the line for its broad New England account portfolio. But the final judgment goes to the consumer. Thats where real visual design cues become important, and where McLean really went to work although he also decided that some things couldnt be improved on as well, for example a brand name that implies very positive baggage.
You see GNC, and you see water, or sports drinks, you already know what you