U.K. consumers more aware of health, well-being
date:Nov 08, 2012
hy); however, consumers now possess a more diverse opinion of unhealthy foods. Factors such as too much carbohydrate (19% of consumers in 2004 vs. 45% in 2012) and not drinking enough fluid (18% of consumers in 2004 vs. 43% in 2012) are thought to be important by greater numbers of consumers since this was first measured in 2004.

Broadly speaking, this research indicates a greater engagement with our health and the food we consume. According to Leatherheads findings, a greater proportion of con
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