date:Nov 05, 2012
states, Cherian did not attribute it to the taste or health angles (which tend to be a big draw in the food and beverage industry), but said, Coffee is considered a cultural icon down south. It is customary to offer visitors a cup of coffee. In fact, filter coffee is synonymous with South India.
He was unperturbed by the fact that the aforementioned chains have significant footprints across the country and said the Indian coffee space is by no means crowded. Today having a cup of coffee is not