Snooze and you lose digital cash cow
date:Nov 02, 2012
ith 51% of delegates putting the figure at between one and 5% and 30% between 5% and 10%.

Tesco chief executive Philip Clarke said: We need an overall rethink in our approach to retailing because the digital revolution has changed the way people shop. My answer is, get personal; we need to personalise everything we offer. Why? Because of smart phones.

Clarke said people were shopping online to take control of their budgets and he predicted that by Christmas one in five purchases would be made
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