A Call to Industry: Educate the Media to Educate the Consumer
date:Oct 31, 2012
n things are going well and before we are all in crisis mode.

When it comes to being prepared as an organization, this is part of good crisis management planning. Be ready with your talking points and experts for when the need arises. Track social media constantly and consider using a team of Mommy Bloggers who will be honest in their opinion but are familiar with your products, your philosophy and your goals of constantly producing safe foods.

Today we have to be more vigilant and more aware
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