date:Oct 24, 2012
articular product, and marketers take keen interest in doing so because attractive packaging can generate a great deal of curiosity in the consumers' minds, motivating them to try out the product.
Packaging has aptly been described as a silent salesman. A few decades ago, there were just a couple of options, namely glass and metal containers, and for food packaging, neither was versatile. Glass was brittle and would often break in transit, apart from being costly, and the metal used to make tin