Feature: Packaging, a silent salesman, is crucial in marketing of processed foods
date:Oct 24, 2012
Packaging plays a critical role in the marketing of processed foods. The main functions of the food packaging system are - (a) to protect the quality and freshness of the product in addition to convenience and safety, and (b) to enhance its merchandising value when displayed on the shelf of a retail store.

Therefore, packaging is a system that provides all these in order to improve the life of the product and enhance its brand appeal. It is important to design the right packaging system for a p
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