date:Oct 23, 2012
In an increasingly global marketplace, companies have more responsibilities than ever to ensure they meet consumer expectations for safety, taste, sustainability, innovation and more. This shift is affecting firms both small and large, as they look toward the future to stay on the cutting edge of CPG brand marketing. One of the largest of these global leaders is The Coca-Cola Company, based in Atlanta, Georgia. Over its 126-year history, the company has grown steadily; today, with their bottl