date:Oct 19, 2012
o part with such a sizeable sum of cash, especially when their involvement was conditional upon a strict no-product-placement policy?
Its not easy to secure funding, she said, but if a company can see the benefit to their corporate profile, then it becomes easier.
My advice to other entrepreneurs looking for funding would be to make sure you do your homework and find something that will fit in with what the your target company is doing.
If they can see the benefit, theyll be much more likely