£25M Fruit Shoot recall ‘debacle’ hits Britvic revenues
date:Oct 19, 2012
as unharmed.

The July 3 recall was originally estimated to cost the firm 15M, but it quickly ramped up the likely impact to 1525M.

Britvics British portfolio includes Robinsons, J2O, Fruit Shoot, Tango and Drench, with MiWadi, Club and Ballygowan in Ireland, and Teisseire, Fruit and Pressade in France.
It also has exclusive bottling agreements with PepsiCo in Britain and Ireland for global brands such as Pepsi, 7UP, Lipton Ice Tea and Mountain Dew.

Tough market

McNeela said the figures revea
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