date:Oct 16, 2012
omenal that we are now able to show consumers how they influence the lives of the people of Colombia. By scanning the QR codes, consumers learn about the growers and how their purchases benefit the banana growing region in a wholehearted way, says Marion Tabard, Turbana's Marketing Director. It's also a great way for our retailers to engage with their customers by providing complete product transparency.
Another benefit for retailers is that these new QR codes take traceability a step further