date:Oct 15, 2012
erience and they have a structure and operating capacity that brands in Peru havent been able to develop, said Diego Herrera, president of the Lima-based chamber. Theyre brands that have studied their marketing, their customers, their processes almost to perfection. They come here and advance very quickly, filling gaps at a sort of pace that Peruvian businesses cant match.
Peruvians are admirers of American culture and open to foreign influences, said Herrera, the owner of Osaka, a Peruvian-Jap