date:May 22, 2012
The drinks giant now sources around 50% of raw materials locally in Africa, but said it aims to increase this to 70%, an increase of 30% from a 2007 baseline of 40%.
The new projects in Ethiopia and Tanzania will provide Diageo with a long-term, secure and sustainable source of raw materials, which reduces exposure to increasingly unpredictable changes in availability of materials, and potentially volatile global commodity markets,Diageo said.
The projects in Sebeta (Ethiopia) and Mogoro (Tanz