India leading in “no additives / preservatives” claims in APAC: Mintel
date:Oct 09, 2012
e global market food and drink NPD for no additives / preservatives claims, ranking just after the UK with 13% of the market for the same year in 2011, USA with 12%. Its position is a marked change from previous years, as in 2008, India ranked in 13th place, with 2% of the market. Furthermore, it has already exceeded its 2011 position, currently ranking 4th with 5.5% in 2012.
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