Shades of grey
date:Oct 08, 2012
moved from labels. The problem, says LFR's Morley, is that there aren't any effective clean-label alternatives.

The only alternatives really are lecithins and phospholipids, and they don't work very well in water-continuous emulsions, he says. It's a difficult area.
It's a similar story with xanthan gum. This thickener is regarded with suspicion by consumers, because, according to Short, it begins with an 'x', which has all sorts of negative connotations like skull and crossbones.

However, xan
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