Unilever UK cleared over 'misleading' ice cream website info
date:Oct 04, 2012
The UK Advertising Standards Authority (ASA) has dismissed a complaint that the website for Unilever-owned Walls Ice Cream gave a misleading nutritional impression of its ice cream products.

The complaint, which was lodged by the Childrens Food Campaign, challenged whether the text and images in a number of adds on the website gave amisleading impression of Unilever-manufactured Twister, Solero, Calippo, Cornetto and Frusi Pot ice creams.

The petitioner questioned whether the adverts, which f
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