date:Sep 29, 2012
Danish brewer Carlsberg AS (CABGY.PK) on Friday said it has entered into a strategic partnership agreement with Thailand-based brewer Singha Corp. to form a joint venture.
As per the agreement, the joint venture will oversee the marketing, sales and distribution of Carlsberg's international beer brands in Thailand, while Singha's brands will be launched in selected markets outside of Thailand through Carlsberg's international network.
Singha, which was formerly known as Boon Rawd Brewery Co.,