Premium growth to outstrip beer market - research
date:Sep 27, 2012
tres and New Belgium Brewing third with 100,000 hectolitres.

The challenge for the craft sector will be retaining its independence and upholding the principles that made it popular in the first place as its 5.7% market share grows further and the bigger players study its methods and move to emulate them, the report said.

The definition of premium beer in the report is any beer with a higher than average abv and a 30% to 50% price mark-up.

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