date:Sep 26, 2012
accelerate our innovation process while boosting engagement with consumers in this key market.
PepsiCo10 Brazil is kicking off the submission process with a reception and panel at Social Media Week Sao Paolo, which runs through Sept. 27. From September 2012 to June 2013, the program will select 10 entrepreneurs or university students in two phases to implement marketing programs with leading global and local PepsiCo brands, such as Toddy, Doritos, Ruffles, Pepsi, Quaker and H2Oh!, across four