date:Sep 22, 2012
, and be complaint with the ABAC scheme. The briefest reading of the published adjudications on complaints would have shown this, he said.
Riden said that social media is an emerging area for marketing and the ABAC management is in the process of addressing how it can be regulated in line with the standards and intent of the ABAC scheme.
The issue for debate is social media, and the ABAC scheme recently decided that user-generated content was the responsibility of the company using social me