Cleansing the Juice Category: Blueprint Juice
date:Sep 21, 2012
nvestment bank Partnership Capital Growth (PCG) to assist in the process of vetting those investments. Huss notes that the company is seeking a value-added investment partner that would be able to support the brands complex manufacturing model and its costly consumer education platform.

But its that consumer education element that is attached to the main potential stumbling block for BluePrint, which is the question of what it ultimately should be: a cleanse brand or a juice. Some industry exp
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