Milk's nutritional value debated as we consume more
date:Sep 18, 2012
. To that end, MilkPEP is launching new advertising campaigns, one aimed at encouraging people to drink milk at breakfast and another pitching chocolate milk to adult athletes -- marathoners, triathletes and others who work out hard -- as a tasty way to refuel after a workout.

But do we need milk? Dairy products have been touted as absolutely essential to human health, Levin says, but there really hasn't been any scientific evidence to support that claim. Some studies raise questions about the
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