date:Jul 06, 2023
our ice cream, says Pilar Darre, category lead beverages, desserts and ice cream at ofi.
Beyond ice cream itself, extras like sauces, inclusions, toppings and coatings can go the extra mile. Here, nutty variegates can create silky ribbons of flavor, or spiced sauces can create a unique flavor proposition.
Premiumization in its prime
Premiumization is also seen in the taste and texture of desserts and ice cream, according to Koivisto from Valio.
There is a growing demand for rich, indulgent