Which will be the first Spanish supermarket chain to charge more for its apples?
date:Nov 28, 2022
price at which they purchased apples, despite the crazy increase in production costs. We were able to compensate for this with an increase in sales volumes, but many of the operators who sell the fruit in crates suffered a lot. This year, the decrease in the availability of apples has caused the price to increase a little, so we are able to pass on the costs at this point.

In August, the cost of energy - which is essential for the conservation of apples in cold rooms - was 4.5 times higher tha
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