date:Sep 18, 2021
its marketing strategy will focus on engaging existing buyers to maintain and increase purchase, according to the spring edition of the Australian Berry Journal. It added that an integrated strategy will be used, and the advertising spend will focus on social and digital channels, building on the successful Bl'oo'berries campaign in the past three seasons. The Australian season runs from July to March, with peak production coming from New South Wales, before the southern states start their seaso