EIT Food targets healthy food access for Gen Z in latest program
date:Jul 27, 2021
ung people are attempting to fill the nutritional gap and misinformation themselves. Two-thirds (67 percent) report regularly looking at social media content (such as TikTok or Instagram) about healthy food and healthy recipe ideas.

Meanwhile, more than half (52 percent) of people claim they get healthy eating tips from social media or friends.

The research shows a need for healthier habits in the young community.

Additionally, Generation Z is interested in healthier food alternatives across
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