Pink Lady® finds a new market in India
date:Jun 18, 2021
ters and distributors, APALs global marketing team and territory management will provide a targeted, controlled entry into India supported with both brand marketing and promotional funding.

Ensuring correct storage and transportation of the fruit itself within India, as well as its presentation in retail outlets, is key to maintaining the premium perception of this managed variety.

This new endeavour is part of Australias increasingly significant fresh fruit export market. Australian grower
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