date:Jun 18, 2021
Steve Rich, UK MD of vitamin and protein snack brand FULFIL launched in the UK last year says the business has already become the number two healthier bar brand and has a clear ambition to be the leading healthier snacking brand in the UK.
Latest industry figures for April show that the healthier protein bar segment is outperforming the market overall and growing by 87%. FULFIL is the fastest growing of all healthier bar brands growing by 146%.
The impact of the pandemic has accelerated th