date:Sep 13, 2012
t least in urban India, they are eager to try new items, such as cakes, cupcakes, croissants and rolls.
The industry is seeing dramatic changes in bread choices, forcing bakers to innovate more with their ingredients. There is also a newfound demand for brown and multi-grain breads across India.
Greater awareness
Consumers are more aware of what goes into their bread; they want to know the ingredients of what they eat. They are aware of health and wellness issues, so they want more wholewheat