Innova Market Insights finds sustained appeal in cutting sugar and boosting protein
date:Feb 24, 2021
ut a cranberry juice that features roughly 40 percent less sugar. It uses a hyper-sweet designer protein that is marketed as thousands of times sweeter than sugar.

The concept of sugar reduction generally ties into overall resource management. As highlighted by Kerry earlier this week, the production of sugar exacts a large environmental toll in terms of water usage and carbon emissions.

Protein lifts the bar on dairy desserts appeal
Macronutrient Makeover was crowned a Top Trend by Innova Ma
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