date:Sep 13, 2012
According to Coriolis Research, with a study backed by several government agencies, New Zealand's spirits sector is in the early phase of its growth cycle and is ripe for expansion.
Tim Morris, Coriolis's managing director, told FoodNavigator-Asia that the report was part of a larger project to assess the segments that could drive the countrys future exports. At the end of the study it became clear that spirits stood out.
The report pointed out that the segment is currently worth US$47m in exp