date:Aug 06, 2020
Alpro has added an oat-based yoghurt alternative to its Big Pot range in the UK.
The plant-based brand said that its new Absolutely Oat yoghurt is naturally low in fat and sugars and provides a source of fibre and natural cultures.
Oat drinks are now a firm favourite amongst consumers, with oat on track to become the number one ingredient in plant-based drinks by the end of 2020, said David Jiscoot, Marketing Director for Alpro UK Ireland.
Naturally, this means that theres a huge opportunity