date:May 26, 2020
nitiative, customers can directly purchase products featured in posts @Target and @TargetStyle accounts. Shoppable products are marked with a shopping bag icon. Customers can also modify a product (e.g. colour, size) before checking-out directly within the Instagram app. First-time purchases require users to enter shipping and payment information, while further purchases can be made with two clicks. Notifications about shipment and delivery are sent directly within the Instagram app.
Source: ret