date:May 14, 2020
Florida orange juice and citrus sales have surged during the COVID-19 pandemic. The industry mostly attributes this to consumers' desire for Vitamin C to boost immune systems. The increasing sales mean that citrus growers were spared the disasters that many other produce growers and some dairy farms saw as restaurants closed suddenly in mid-March under pandemic restrictions.
So far, juice prices haven't jumped, but frozen orange juice futures spiked about 20 percent at one point, growers and in