From surplus to soup: Robin Food vegetable initiative highlights storytelling trend
date:Apr 28, 2020
origin. Consumers and manufacturers alike are increasingly focusing on ingredient provenance and brand storytelling platforms in order to emphasize the taste and quality of their products, as well as their uniqueness and sustainability efforts.

As storytelling makes messages more relatable for the consumers, we think its important to make sure we show the consumer what Robin Food is and who the partners are. We are creating short videos of each step in the production of Robin Food soup, Schmid
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