date:Jan 16, 2020
ights data, there has been a 65 percent growth in new iced coffee launches tracked with a cold brew claim. (Global, CAGR 2014-2018). The market researcher also highlights that ready-to-drink (RTD) coffee, especially the cold brew variants, are expected to continue growing strongly as they can meet multiple consumer needs taste, refreshment, caffeine, a high-protein meal replacement, a natural and low-sugar/no-sugar alternative to energy drinks, an afternoon treat (nitro coffee, frozen coffee),