Innova Market Insights pegs new trends for colors and flavors
date:Dec 30, 2019
of other cultures, although there is also ongoing activity in products of more local origin, with local ingredients and local recipes.

Adapting to this trend, brands are also increasingly launching mystery flavors, as well as reinventing classics with novel twists, alongside developing new and more unusual flavors and combinations. The holiday season is notably a good time to experiment within this space, with brands offering novel flavor combinations in line with the festive spirit. In this dy
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