Germany leads Europe in appetite for “natural” foods
date:Nov 29, 2019
fer natural raw materials, in Thailand the proportion is about a third and in China about a quarter. However, China holds the greatest future potential. There are particularly good prospects in the yogurt drink and flavored water categories, if manufacturers simultaneously consider the need for health and safety.

A previous global study on consumer perceptions of naturalness by Symrise has similarly revealed that no additives, health attributes and contains real ingredients are among the top dr
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