Larger assortment of fruit and veg in Norwegian stores stimulates more unhealthy consumers
date:Nov 29, 2019
is target group. The researchers compared the sales growth of various Norwegian provinces.

The research focused on the three provinces with the highest number (40 percent) and the three with the lowest number (26 to 27 percent) of highly educated individuals. Sales of fruit and vegetables were much higher in the three provinces with the most highly educated people: in 2019 it was even 2.5 times larger than in the provinces with the least highly educated people.

Largest growth in provinces with
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