date:Nov 05, 2019
t is growing year after year. In Egypt and Saudi Arabia, in particular, there is a lot of innovation in snacking NPD.
Historically, the four primary flavors that are known and loved by Middle Eastern consumers are tomato, cheese and onion, salt and vinegar, and salt. But for the past few years, Givaudan has been innovating with its partners and customers in the savory snacking space, developing local mixes, as well as fusion flavors, which boast international influences.
Many new launches in