Impossible Foods fights back against plant-based meat “smear campaign”
date:Nov 01, 2019
ddition to the advertisements, the CFF launched a disingenuous, misleading website to promulgate the bogus idea that plant-based meat is hyper-processed and therefore unhealthy.

The statement adds that this propaganda campaign that is going after plant-based meat is the most obvious validation yet that plant-based meat poses an existential threat to incumbent animal agriculture.

This is the fourth advertisement the CFF has run with a focus on plant-based meat alternatives. The organization pr
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