Transparency, innovation & wellbeing: research shows clean packaging trends
date:Nov 01, 2019
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Innovation and Differentiation

Safety and quality are driving tremendous innovation in the consumer packaging space. With consumers embracing products with simple claims, clear labels and environmental-friendly packaging, brands are focusing on improving the labelling on their products and using claims on food products such as fair trade, alternative nutrient sources (such as vegan meat), and innovating beyond plastic by ensuring that materials used are completely recyclable.

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