Coca-Cola brand Odwalla launches zero-sugar smoothie line for “carb-conscious” consumers
date:Oct 29, 2019
easingly looking for foods and beverages with less sugar and with functional benefits, but without sacrificing flavor. Odwalla Zero Sugar was created to tap into this emerging and unmet need in the smoothie category, says Lisa Lee, Senior Brand Manager at Odwalla.

The Minute Maid RD team, also under the Coca-Cola company umbrella, was tasked with developing a zero-sugar smoothie using on-trend ingredients like medium-chain triglycerides (MCT) oil and coconut cream two low-carb sources of energ
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