date:Oct 29, 2019
The Orri Running Committee (ORC) presented the new image of the Orri premium mandarin variety as part of a new communication and marketing strategy of the Orri Tangerine Producers Association. The new image aims at promoting the fruit's characteristics and increasing its potential to conquer new markets. This new image aims to increase the recognition of the variety as a leading mandarin in the sector, and help consumers identify it at the different points of sale.
In recent years, this mandari