date:Sep 29, 2019
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US grocery chain Trader Joes is expanding its range with a new plant-based burger in response to growing consumer interest. The company says its plant-derived patty that will look, smell and taste like real meat. This is going after a meat-eating customer, says Trader Joes Vice President of Merchandising Marcy Kopelman. As a vegetarian, I can tell you that this is not going after me, because it really emulates meat. You want to see the interior is nice and pink. Kopelman envisions a r